Heavy investment in technology and people

July 1, 2021

Heavy investment in technology and people

To ensure that the company remains in the forefront in this line of business. Low says it will be investing heavily in technology and people. "Our proprietary know-how and competitive price against foreign companies have already made us a preferred choice among port owners." Also the company will send its manpower for continuous training, now that "we're in the 4th Industrial Revolutions era. We'll be sending them to executive education courses. Not to forget, participation in international seminars will be another way to motivate our staff."


"We're getting our engineers to be involved in research and development projects with final year students in private universities."With the current growth in the industry, globally and regionally, Low says Greenbulb will always be on lookout for new opportunities. Besides Malaysia and Indonesia, the company has the indochina markets on its radar. "The market is booming. There is demand for our proprietary expertise, which is at par, if not better than our foreign counterparts and our price is way more competitive," he says.


Asked if there are other opportunities that are viable in port operations for Greenbulb besides crane operations, Low says since it is a niche market, the company will be focusing on the trends of going into remote operations. "Our next challenge is to decouple the drivers from the crane itself, put them in a centralised control room to operate the machine remotely. From here, we see opportunities largely in a new devices, servers and software exploitation. This should keep our hands full for the next five years," says Low.

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